Amazon's FBA New Selection Program offers significant advantages for sellers introducing new products through Fulfilment by Amazon. This guide will walk you through the program's features, eligibility requirements, and the steps to enroll.
Program Overview
The FBA New Selection Program provides free monthly storage and removals for new-to-FBA parent ASINs, helping sellers save costs when launching new products. Standard-size and oversize items, as well as apparel and shoes, have specific benefits. This is great as it will allow for sellers to build some momentum and increase margins.
Program Benefits
Standard-Size Parent ASINs: Free monthly storage and removals for the first 30 units for 90 days.
Oversize Parent ASINs: Similar benefits as standard-size, tailored for larger items.
Apparel and Shoes: Free monthly storage for the first 100 units for 120 days.
"Leveraging the New Selection Program can significantly reduce initial inventory costs, helping sellers optimize their launch strategies." – Ryan Amazon Expert
Seller Eligibility
Professional sellers enrolled before the first inventory-received date can access these benefits.
Steps to Enroll in the FBA New Selection Program
FBA and Prime delivery is your chance to leverage Amazon's infrastructure and best-in-class delivery services. For new sellers this is an opportunity to try it for free.
Review Program Requirements: Ensure your products meet the eligibility criteria.
Enroll Before Sending Inventory: Enroll in the program through Amazon Seller Central before shipping your first units.
Monitor Your Inventory: Track your units to ensure you take full advantage of the fee waivers
Additional Tips
Maintain Accurate Inventory Records: Ensure all information is up-to-date to avoid discrepancies.
Stay Informed on Policy Updates: Regularly check Amazon’s guidelines for any changes to the program.
Conclusion
The FBA New Selection Program is a valuable tool for Amazon sellers looking to introduce new products. By understanding the program’s benefits and eligibility requirements, and following the steps to enroll, sellers can effectively reduce their costs and enhance their business growth.
